There's no doubt that texting is becoming an increasingly popular tool for businesses. Facebook's founder, Mark Zuckerberg, was quoted saying "...you should be able to message a business like you message a friend." The real question your business should be asking is whether texting is as effective as many of the stats indicate. We're not disputing the effectiveness of texting, after all, 90% of texts are read in under 3 minutes as opposed to 20% of emails. That sounds good, right? Keep reading and see why we think you should dig deeper into these stats before rushing to adopt a text solution.Read more »
This week, Southern Methodist University experienced a campus wide power outage. Dorms, dinning halls, and classroom buildings were all closed. You can imagine the student's frustration when, on top of being told to evacuate, the university's call and text system didnt work. Turns out their broadcasting system relied on a local source of power, as well. SMU relied on Twitter to release updates, but Twitter status updates only go so far in this situation. Now they are dealing with the fallout of angry parents and students who are blaming the university for creating additional anxiety during a crisis.Read more »
Did you know that there is a staffing problem in the assisted living industry? Yea, me either. This is an issue that is not getting a lot of light, but is soon to be a huge predicament. According to CEOs this is the worst shortage of caregivers in decades. With the baby boomers population growing and not enough entry in the industry, there is no light at the end of the tunnel for this issue.Read more »
It's that time of year again - Back to School!
If you're one of our Education customers you are probably very busy about now getting ready for the upcoming school year. With so much to do and such little time to get things done, using a group calling and mass texting service is a great way to efficiently deliver important messages. Below you'll find a list of 15 ways Call-Em-All helps schools & universities deliver important messages to students, parents, and staff.Read more »